Case Studies

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Foldable Speaker | Radio | Tote Bag

Radio Case Study

Quantity: 1.5 million units
Timeline: Less than 90 days from initial concept to delivery
Level of Customization: Medium. Our creative solution made our client sit up and listen.

One of our favorite challenges has to be finding unique items that comply with budgetary restrictions without sacrificing quality, functionality, or "cool factor." Case in point: the on-pack FM scan radio project for our client. We needed a promotional product that was hip enough to fit our clients demographic and cost-effective enough to fit their budget. The broader goal was to make this giveaway a keeper.

So Get It Global's design team came up an idea that married a classic design with a look of its own. By adding a custom color to the body and dials, our solution - a scan radio - began to sing. Our client purchased well over 1 million of these radios, making this on-packed gift one of the most successful in their company history. These eye-catching items were proudly featured in Target and Wal-Mart stores all across the US.